February 3, 2009

The Evolution of Public Relations

Posted in Assignments, Main Page at 6:27 PM by Victoria

Before breaking into groups to discuss the different eras of Public Relations, I did not have very high expections of the exercise. I did not expect to retain a lot of the information and looked at it as a easy way to pass time.

When we first broke into groups, I was suprised about what my group (#1 Early Beginnings) thought was important and why. The information was plentiful and the explanations were interesting. Some of the information about past events and how public relations relate it to were quite obvious but it wasn’t something I thought about. For example, the Holy Crusades and Boston Tea Party were influenced mainly by the affect of Public Relations. Other events, such as Julius Casear and his journals, did not pop out to me as having a direct relationship with PR but once you analyze it does.

When we broke off into our mixed group, I learned a lot information. Some of the eras had so much important facts that it was hard limiting them down to just a few, Evolving Practice and Philosophy for example.

This exercise gave us a more interactive approach about learning the history of Public Relations, which I believe was a lot easier and interesting than sitting through a lecture about the subject. Overall I enjoyed the exercise and learned a lot of information about the PR eras. I am strong believer in knowing where you come from because if you don’t know your history, you bound to repeat the same mistakes.

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